Monday, July 19, 2010
Maybe I don't know the 'promoter ethics' that exists in this industry. But I do know that it is a super competitive industry, and very stressful as well. There are at least 4 promoters in the pharmacy at any one time. If excluding myself, all 4 promoters are promoting health supplements. That is so stressful. However, one of them promotes chinese supplements, so she has no competition. Now let's talk about the other 3 promoters....
Being in the service industry, I do try to remind myself that
customers are always right. And I believe all other promoters also know this. Granted that having 3 promoters at a time to fight over customers, is a really stressful thing. 2 out of these 3 promoters, are allies. They formed a tight partnership. They will not cut each other's sales, nor snatch customers or ugly things like that. However, promoter no.3, is an old lady, who is famous for being wicked, sharp tongued, and being able to convince anyone to buy her products. I blogged about her before. Of course, the 2 partners hate her. Because they keep saying she snatches customers. But slowly, as I start to observe more, I think that the old lady isn't at fault at all.
One of the partners, is a young lady. Let's call her B. B always complains that the old lady always serves customers AFTER B has served them. But thinking about it, there's nothing wrong. They're all promoting health supplements. Customers have every right to know as much as possible about the supplements available on the shelf, before making a choice. So why is it wrong that if a customer, who was served by B, couldn't decide and walked off, and then the old lady then serve the same customer? They're promoting different brands!
Customers ought to know about all the choices before making a decision. Afterall, supplements aren't cheap. If I was a customer, looking for info about supplements, I will go talk to all the promoters to find out more, before buying. So in the end, if the customer bought the old lady's products, B can't say that the old lady snatched her customer. B can only blame herself for not being as convincing, or it's the customer's own choice to pick something that suits him/her the best. So I really don't see why B is always making a huge fuss whenever the old lady serves a customer that B has previously served.
The other partner, is more sensible. She only complains when her previously loyal customers changed from using her products to the old lady's products.
I really don't get why one customer can only be served by one promoter. If a customer was served by vichy's promter, and didn't buy anything, I will still go up to her and promote my products. Because the customer is obviously undecided, and deserves to know more choices.
Consumers have the right to information as well.
Isn't that right?
1:19 AM